Branding
Tell your story and connect with your audience through a custom brand experience. Our branding packages provide the necessary foundation to launch or refresh your brand with confidence.
Our Branding Process
Every package at Long Live Simple starts with a brand design. Whether a refresh or a new logo concept, this gets your business off to the right start.
Complimentary Design Consultations
Before we begin any project, we love hearing brand stories! We offer complimentary design consultations – whether in person, in-studio, or over the phone – to connect and begin to understand your brand’s needs and goals. In our initial conversation, we’ll review your project scope and timeline, making sure everyone’s on the same page. Once we’ve agreed to work together, we’ll finalize the details and place your project in the queue for our Week 1 Meeting.
Week 1
Brand Discovery Week
We’ll send you a questionnaire via email that prompts you to share important details about your business. Next, we’ll meet in person, online, or over the phone to ask further questions about your brand.
Our conversation helps us identify your brand goals, target market personas, and messaging as we collaborate on a brand mood board (inspiration imagery) over the next week.
Week 2
Mood Board & Color Palette
After the mood board imagery is collected, we create unique mood board and color palette options for review based on our initial week of brand research.
We’ll send you a custom presentation including brand messaging, a color palette, and a creative mood board. Once you approve, we begin the logo and icon design process.
Week 3
Design Review Week / Launch
This week is dedicated to the design review and rounds of revisions. We’ll guide you through the process of honing your designs and wrapping up any loose ends.
Once we’ve finalized the brand designs, we’ll polish your final files and send you a download link. It’s time to celebrate your new brand and release your vision into the world!
Branding Packages
This starter branding package includes a hand-drawn logo design and the basics to launch a new business brand.
What’s Included
-Custom Logo
3 options with 2 rounds of revisions
-Logo Variations
2 custom logo variations (horizontal, round, etc).
-Custom Logo Icon
3 options with 2 rounds of revisions
-Color Palette
4 to 10 hex codes, CMYK/RGB/Pantone
-2 Selected Brand Fonts
Headline Font + Body Font (free or Google font)
-Business Card Design
2 options, 2 rounds of revisions (1 front design)
Up to 5 cards included.
-Basic Brand Style Guide
Brand Standards PDF Guide w/ general brand review
*Final logo files in all print / vector / web formats
Timeframe: 3 weeks
*Recommended for brands on a budget This package creates the basic foundation for a business launch or brand refresh.
A more thorough branding option, this package includes everything that comes with the Simple Package, plus a custom icon set. You’ll also receive a custom pattern or print/digital item of your choice.
What’s Included
-Custom Logo
3 options with 3 rounds of revisions
-Logo & Tagline Variations
3 custom logo variations with 1 tagline logo version included
-Custom Logo Icon
3 Options with 3 rounds of revisions
-Custom Icon Set (up to 8)
3 different Icon Set Options with 2-3 rounds of revisions. To be used for Instagram Highlights, Icons, Website Navigation, Marketing, etc.
-Color Palette
-2+ Selected Brand Fonts
-Business Card Design
2 options, 2 rounds of revisions (Multiple front designs included)
Up to 8 cards included.
-Deluxe Brand Style Guide
Brand Standards PDF Guide with brand review Logo context, Logo Rules, and contact icon set
-One Additional Print or Digital Item
*Final logo files in all print/web formats
Timeframe: 4-5 weeks
*Recommended for brand owners needing a cohesive branding refresh or launch. This package includes additional tools to create a branding presence through web, social, and print designs.
This option results in an extensive foundation for a business brand. Corporate-style packaging includes Deluxe Package services plus a custom letterhead or pattern, 3 unique designs and a Brand Standards Guide.
What’s Included
-Custom Logo & Icon Designs
4 options with 4 rounds of revisions
-Logo & Tagline Variations
4 custom logo variations with 2 tagline logo versions included
-Custom Icon Set (up to 15)
4 different icon set options with 2 revisions.
-Color Palette
– 2+ Selected Brand Fonts
-Business Card Design
4 options, 2 rounds of revisions (multiple fronts)
-Custom Letterhead Design or Custom Pattern Design
Choose between either a custom Print or digital letterhead design with envelope, or a custom digital Pattern Design created through illustrations, typography or other design styles.
-2 Additional Custom Designs Included (Print or Digital)
-Corporate Brand Style Guide
15-page brand standards guide with Brand Review, Logo Context, Logo Rules, and Contact Icons Set in this corporate-style brand guide.
Timeframe: 1-2 months
*Recommended for brand owners needing a comprehensive branding refresh or a fully equipped launch.
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